WEBSITE / NLP

A NLP powered platform to empower indigenous on the biggest night of the year.

In Australia, only 6% of youth are First Nations, yet they account for 49% of the juvenile detention population. Jailed at 22 times the rate of non-Indigenous kids, these young ones are the most incarcerated on earth.

To help tackle this, an unprecedented platform was built to inspire, equip and empower Indigenous youth to succeed. This was done by surfacing and celebrating Blak excellence, and connecting them with First Nations role models. Helping them to SEE IT, TO BE IT.

Watch our short film, which fuses documentary with music video, to give voice to our movement.

Visit wearewarriors.com.au to learn more.

AWARDS

D&AD
Yellow Pencil; Branding, New Branding Schemes
Yellow Pencil; Branding, Micro Enterprise, Logos

Cannes Lions
Bronze Lion; Entertainment

Spikes Asia
Integrated Spike

LIA
Gold; Branded Content and Entertainment

Webbies
Honoree; Best Social ImpactCampaign

AWARD Awards
Silver; Design, Branding

Gold; Film and Entertainment
Bronze; Creativity for Good, Design
Silver; Creative Strategy

ADC Awards
Gold; Design for Good

AGDA Awards
Best in Show
Pinnacle; Brand Identity Small Business
Pinnacle; Brand Identity - Logos and Trademarks
Pinnacle; Design for good - Social and Community
Distinction; Brand Expression - Voice
Merit; Writing for Design


 

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